Gen AI

BRANDED CONTENT

Brief:

To generate textures for the new Dove Dry Shampoo & Hairspray 70A assets. The aim is to ensure images follow Dove guidelines whilst still keeping the synergy of their more recent campaign assets. 

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Assets Produced:

Incorporating Gen AI for the texture shots, I created the master designs for the Dry Shampoo and Hair Sprays keeping in line with the new brand guidelines.